In order to be relevant, competitive, and highly successful, your products should be accessible both physically in stores and virtually online. Customers want the option to touch and see products in a store as well as conveniently evaluate, explore, and make the same product purchase online – two different shopping environments, but with very similar expectations.
By integrating e-commerce platform with QuickBooks the reliable third party companies are able to offer online merchants time saving benefits. QuickBooks Export Feature creates an export. The import includes both customers and orders. Credit card orders import into QuickBooks as Sales Receipts that are also known as Cash Sales, while invoice and other non-credit card orders import as Invoices. Before creating a QuickBooks Import file, online merchants can configure a preferences section to customize the export to suit their needs. Merchants can specify accounts, vendors, and items to use. The QuickBooks import will attempt to match to items in QuickBooks Item List. This integration eliminates data entry by the online merchant and ensures accuracy in the merchant’s QuickBooks accounting system.
A unified system of data storage restricts the data storage location that ends up with a single database for many operational systems.
There are many e-commerce sites that implement various technologies unlike an integrated system. Such e-commerce sites should endeavor three separate databases i.e. for customers, for products, and financial records. The Databases are detailed below: . Customer also check QuickBooks Integration support for which types of eCommerce applications can be add with QuickBooks like Woocommerce, shopify, 2checkout, Paypal , Magento, POS .
Customer data – – The customer database includes the entire shopping and browsing history, history of the orders placed, email preferences, information on payment, personal information, response history of browsing and shopping etc.
Product data – The product database involves entire product content, information of the vendors, Costs of the products, pricing details, levels of discount, information on packaging, purchase history of the product, sales of the product, levels of inventory, points on reorder, stock levels, sales target channels.
Financial data – – The financial system stores all your purchase histories instead of saving it in the product systems or shopping cart. Similarly the sales history is stored in the customer relationship management system or in the shopping cart. It is not completely integrated.
If database differs for applications like email marketing, order management, inventory control etc. In case the data feeds is shared to marketplaces, comparison-shopping engines, or ad platforms there are chances of risk with the integration the product inventory or pricing warfare on other platforms.
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